Category: Storytelling

Presenting vs. Training: What’s the Difference? [Great video]

Speakers microphone by Crest Consulting

Hit the Road Jack!* Did I really tell my wife I was going to “hit the road and become a professional speaker?” There’s something, for me, that’s very rewarding about connecting with an audience. Preparing and delivering a message that

Posted in Storytelling, Training & Presenting Tagged with: , ,

Replace Fear of Marketing with Creative Marketing

Snake Oil Anyone? In the 1800s, the Main Street of many small towns provided the stage for the snake oil salesman, a huckster schooled in the art of marketing and selling hype. He typically had a booming voice, decorated his

Posted in creative marketing, Marketing, Marketing Strategy, Storytelling, Uncategorized

Storytelling Propels Content Marketing

“Stories can turn anonymous strangers into people that matter.” Paul Bloom Professor of Psychology, Yale University There’s something about story-telling that stirs the mind. Since the beginning of time, humankind has survived and cultures to this day continue to develop

Posted in Storytelling