Category: Technology companies

Value – What is it and Why it Matters

What do your clients value? As company owners, we think about our business in terms of activity and the transactions that take place in each department: HR, Accounting & Finance, Production & Quality Control, Marketing & Sales, R&D, Customer Support

Posted in Financial Services, Management, Marketing, Technology companies

For A Higher Quality Pipeline, Educate Throughout The Buyer’s Journey

Understand the buyer’s journey and develop more high quality leads Consumers of any product are on a journey toward purchasing that moves from a stage of awareness to final decision making. One of the challenges for tech companies and marketers

Posted in Technology companies, The Buyer's Journey

How To Convert Your Technology Into Sales and Fill Your Sales Pipeline

Why Tech Companies Fail For every successful technology breakthrough or great app we find many more never make it. Why do you think this is? Some were never meant to become mainstream. Some are just improvements or utilities that save

Posted in Technology companies