{"id":533,"date":"2015-06-03T07:30:11","date_gmt":"2015-06-03T11:30:11","guid":{"rendered":"https:\/\/crestconsultingllc.com\/?p=533"},"modified":"2016-05-20T23:16:04","modified_gmt":"2016-05-21T03:16:04","slug":"the-fallout-from-mobilgeddon","status":"publish","type":"post","link":"https:\/\/crestconsultingllc.com\/the-fallout-from-mobilgeddon\/","title":{"rendered":"The fallout from &#8216;Mobilgeddon&#8217;"},"content":{"rendered":"<hr \/>\n<p>It\u2019s been about five weeks since Google released its new search algorithm known as Mobilgeddon.<\/p>\n<p><img data-recalc-dims=\"1\" decoding=\"async\" class=\"aligncenter\" title=\"Google mobilgeddon\" src=\"https:\/\/i0.wp.com\/crestconsultingllc.com\/wp-content\/uploads\/2016\/01\/MATH_Fotolia_XSeea9.jpg?w=303&#038;ssl=1\" alt=\"Google mobilgeddon\"  \/><\/p>\n<p>Whether you understand algorithms or not, the bottom line is this:\u00a0<em>when people search with their mobile device,\u00a0<strong>if your site is not mobile friendly, you\u2019ll drop in the search rankings<\/strong><\/em>.<\/p>\n<p>The reasons Google made this change are pretty straightforward.\u00a0<strong><em>More than half of all of Internet search is conducted on mobile devices<\/em><\/strong>.\u00a0 It makes sense that the search results shown are compatible with the device being used for each search.<\/p>\n<p>You may not have noticed any change in website traffic \u2013 yet.\u00a0 Google said it would take some time to see the resulting changes.\u00a0 With more than\u00a0<strong>100 BILLION worldwide searches every month<\/strong>, how long do you suppose that will take?<\/p>\n<hr \/>\n<p>Regardless of how long it takes,\u00a0<em><strong>here\u2019s what you need to do about it<\/strong><\/em>:<\/p>\n<ol>\n<li>Make sure your site is mobile friendly. Not just your home page \u2013 the change affects all pages &#8211; landing and blog pages included.<\/li>\n<li>Keep producing quality content. Quality is defined as information that educates your prospects and clients in a format that is compatible with the devices they are searching with.<\/li>\n<li>Don\u2019t get pushed to the bottom of the search results.\u00a0<strong><em>Get a free mobile web assessment from Crest<\/em><\/strong><em><strong> Consulting<\/strong> <\/em>and improve your marketing results<em>.<\/em><\/li>\n<\/ol>\n<p><a href=\"http:\/\/info.crestconsultingllc.com\/crest-mobile-assessment\">Click here for a free website evaluation<\/a>. There&#8217;s no obligation and no credit card is required.<\/p>\n<p>Fill in the information on the request page and we&#8217;ll analyze your pages and have someone contact you.\u00a0As part\u00a0of the\u00a0assessment, we will review:<\/p>\n<ul>\n<li>\u00a0\u00a0\u00a0\u00a0 Mobile compatibility<\/li>\n<li>\u00a0\u00a0\u00a0\u00a0 Mobile\u00a0SEO\u00a0optimization<\/li>\n<li>\u00a0\u00a0\u00a0\u00a0 Website navigation<\/li>\n<li>\u00a0\u00a0\u00a0\u00a0 Landing pages &amp; lead-gen forms<\/li>\n<\/ul>\n<p>Have you been affected? Let us know in the comments section below.<\/p>\n<p>David<\/p>\n<p><a href=\"https:\/\/crestconsultingllc.com\/\">www.crestconsultingllc.com<\/a><\/p>\n<p><em><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/crestconsultingllc.com\/wp-content\/uploads\/2016\/01\/CC-001-150x50b838.jpg?w=150&#038;ssl=1\" alt=\"CC-001-150x50\"  \/><\/em><\/p>\n<p>At\u00a0<a href=\"https:\/\/crestconsultingllc.com\/\">Crest<\/a>\u00a0we\u00a0help companies that want to grow<\/p>\n<ul>\n<li>Create content that separates them from their competition<\/li>\n<li>Become subject matter experts in their field.<\/li>\n<li>Measure the effectiveness of their marketing $$<\/li>\n<li>Generate a consistent pipeline of high quality leads for less.<\/li>\n<li>Turn clients into evangelists.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s been about five weeks since Google released its new search algorithm known as Mobilgeddon. Whether you understand algorithms or not, the bottom line is this:\u00a0when people search with their mobile device,\u00a0if your site is not mobile friendly, you\u2019ll drop &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"more-link\" href=\"https:\/\/crestconsultingllc.com\/the-fallout-from-mobilgeddon\/\"> <span class=\"screen-reader-text\">The fallout from &#8216;Mobilgeddon&#8217;<\/span> Read More &raquo;<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[29],"tags":[],"class_list":["post-533","post","type-post","status-publish","format-standard","hentry","category-mobilgeddon"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p4ViyM-8B","jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/crestconsultingllc.com\/wp-json\/wp\/v2\/posts\/533","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/crestconsultingllc.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/crestconsultingllc.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/crestconsultingllc.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/crestconsultingllc.com\/wp-json\/wp\/v2\/comments?post=533"}],"version-history":[{"count":2,"href":"https:\/\/crestconsultingllc.com\/wp-json\/wp\/v2\/posts\/533\/revisions"}],"predecessor-version":[{"id":834,"href":"https:\/\/crestconsultingllc.com\/wp-json\/wp\/v2\/posts\/533\/revisions\/834"}],"wp:attachment":[{"href":"https:\/\/crestconsultingllc.com\/wp-json\/wp\/v2\/media?parent=533"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/crestconsultingllc.com\/wp-json\/wp\/v2\/categories?post=533"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/crestconsultingllc.com\/wp-json\/wp\/v2\/tags?post=533"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}